LONE STAR TRUE CUSTOM RIGS × NVIDIA GEFORCE
Experience the ultimate in gaming performance with NVIDIA GeForce RTX 50 Series graphics cards. Powered by Blackwell architecture with DLSS 4 Multi Frame Generation, next-gen ray tracing, and AI horsepower that redefines what's possible — built into every GeForce-powered Lone Star rig.
SHOP RTX 50 BUILDSNVIDIA BLACKWELL ARCHITECTURE
The NVIDIA Blackwell architecture powers the GeForce RTX 50 Series with groundbreaking advances in AI, ray tracing, and raw rendering performance. Every component is designed to push gaming to its absolute limits.
RTX. IT'S ON.
Over 700 games and applications leverage NVIDIA RTX technology for realistic graphics and cutting-edge AI features. From ray-traced reflections and global illumination to AI-powered DLSS frame generation — RTX transforms every game into a visual masterpiece.
With 4th-generation RT Cores and neural rendering acceleration, the RTX 50 Series delivers full ray tracing at playable frame rates for the first time — no compromises.
RTX OFF
RTX ON
NVIDIA DLSS 4
DLSS 4 introduces Multi Frame Generation — generating up to three additional frames for every rendered frame using AI. Combined with Ray Reconstruction, Super Resolution, and the power of 5th-gen Tensor Cores, DLSS 4 delivers unprecedented performance gains.
DLSS models are continuously improved in the cloud and delivered to your GPU via driver updates, meaning your RTX card gets better over time — automatically.
NVIDIA REFLEX 2
NVIDIA Reflex 2 is the ultimate competitive gaming advantage. By optimizing the entire render pipeline and introducing Frame Warp technology, Reflex 2 uses your latest mouse input to adjust the frame just before it hits the display — delivering the lowest system latency ever.
Faster target acquisition. Quicker reaction times. The difference between hitting your shot and missing it. In competitive gaming, milliseconds matter — and Reflex 2 gives you every one of them back.
GPU LINEUP
The GeForce RTX 50 Series offers a GPU for every performance tier and budget. From the powerhouse RTX 5090 to the incredible-value RTX 5070, every card features Blackwell architecture, DLSS 4, and full ray tracing support.
RTX AI PCs
Every RTX 50 Series GPU is an AI powerhouse. With dedicated Tensor Cores built into every card, your Lone Star rig isn't just a gaming PC — it's an RTX AI PC capable of running local AI models, generative AI tools, and AI-accelerated creative workflows.
From AI-powered noise removal in NVIDIA Broadcast to local LLM inference and Stable Diffusion — RTX brings the AI revolution to your desktop.
NVIDIA STUDIO
NVIDIA Studio transforms your RTX-powered Lone Star rig into a professional creative workstation. RTX acceleration in top creative apps like DaVinci Resolve, Adobe Premiere Pro, Blender, and more means faster renders, smoother timelines, and AI-powered creative tools at your fingertips.
With dedicated Studio drivers optimized for stability and performance in creative applications, your RTX GPU pulls double duty — elite gaming at night, professional content creation by day.
NVIDIA SOFTWARE
Every GeForce RTX card unlocks a suite of AI-powered software tools that enhance your gaming, streaming, and content creation experience.
Hand-built in Texas with NVIDIA GeForce graphics.
Every GeForce RTX-powered Lone Star True Custom Rig is hand-built in Texas with premium components, stress-tested for stability, and backed by our warranty. Choose GeForce. Choose the future.
BUILD YOUR RTX RIG INTEL PROCESSORS
